With more than 120 million members, LinkedIn operates the largest professional network on the Internet in the world. A place to get connected with other people and share knowledge, ideas, and opportunities with a network full of professionals. People use LinkedIn as a way to promote themselves or their business, they post their resumes to show others the success they have achieved. Flyn’s view of LinkedIn is far from anyone else’s, but that is why his business is the success it is today.
Flyn Penoyer is a LinkedIn expert. He teaches people the right way to set up their LinkedIn accounts that will generate traffic to their company website even if they are not a very active member. Flyn does not view LinkedIn as a place to show a resume, but as a place to show people what he can do to help.
During a recent interview Flyn told me, “The unique thing I do is to treat LinkedIn as a marketing channel as opposed to using like resume or a website.”
The Business and How it Works
Flyn’s LinkedIn training resource website is a great place to start learning how to make your LinkedIn profile engaging to those who view it. The success of your networking skills on LinkedIn, is all about the quality of your profile. On this website, Penoyer shows users the the best strategies and tactics to gain more business and how to become more profitable on LinkedIn. Flyn enjoys sharing his secrets and providing others with the information on how to become successful networkers by using LinkedIn.
Secret No. 1-Pure Networking- When starting out on LinkedIn it is important to take a pure networking approach. You want to remember that a great networker is more about how many people he or she connects than how many connections one has. This is the foundation of any successful networking effort made online.
Secret No. 2- Visibility- To use LinkedIn effectively, it is important to know how to use the right resources to bring more visibility to your profile. You want to attract others to your profile, that way the more people that see you, the more likely you are to gain more business.
Secret No. 3- Being Invaluable- This is the most important secret. You want to focus your efforts on being a great value to others. The more they value you, the more business you will gain without even trying.
(These secrets came from Flyn Penoyer’s website and can be read about more in depth in his FREE LinkedIn Power Networking MiniCourse)
Flyn says, “If you look through other people’s profiles, you will notice that under summary, they talk about themselves, and how great they are. I get straight to the point and use it as a marketing piece. I tell people what’s in it for them, rather than talking about myself.”
Flyn Penoyer’s LinkedIn page is unlike others that you have probably seen. Instead of posting his resume like many others do, he went on about how what he does as a LinkedIn Expert to help you. One of the first sentences you see on his profile is “Reading my profile will help YOU improve your LinkedIn networking, sales and marketing efforts!” As you keep reading on down to his summary he provides many free tips on how to make your profile better. By adding valuable information and links to his website in the summary section, it engages readers to see what else he does to help with LinkedIn profiles. There is nothing in his profile that talks about himself, it is only his job description and recommendations.
If you continue on to read Flyn’s recommendations you will also see that they are unlike most. They are not about how great of a job Flyn did, but what he produced in results. One recommendation from a CEO goes on to tell how Flyn doubled the sales team’s revenue run rate in just thirty days. Another tells how watching one of his many videos about job searches has helped tremendously in improving their job search techniques through LinkedIn.
After watching his videos and taking his courses, you are sure to be a better LinkedIn networker. His secrets are very helpful to others trying to become more successful in the social media realm. To watch his videos you can go to his website and feel free to take the courses. Get started now in becoming the best networker on LinkedIn you can be.